KATRIS 品牌結合 CAT+TETRIS 意涵，
致力於打造模組化、充滿組合樂趣與空間彈性的人貓共生家具。
透過本次品牌重塑與擴展計畫，
將「環境永續」、「人貓共好」融入品牌核心，
由原先標誌獨特的組裝意象出發，
以網格元素延伸製作象徵品牌價值的 icon、輔助圖形與應用系統，
更加完整地傳遞 KATRIS 提升人寵舒適互動的品牌理念與期許。
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KATRIS combines the words 'CAT' and 'TETRIS',
reflecting the brand's values of creating ideal modular designs for cat products that
provide a playful and comfortable environment for both humans and cats.
As part of the brand's expansion,
this rebranding project integrates 'sustainability' and 'harmony between humans and cats' into its core values.
Building on the distinctive assembly imagery of the original logo,
grid elements are incorporated into the visual design of icons, supporting graphics, and application systems,
effectively symbolizing the brand's values.
Client / KATRIS
Website / www.katriscat.tw
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Graphic Designer / Yi-Zhen Zheng
Graphic Designer / Yi-Zhen Zheng
Brand Strategy / Yuan Yeh
Project Manager / Wenda Chen
* The project is done at Haptik Taiwan.
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2024